What Makes AIMER One of the best MBA colleges in Kerala?

Introduction

AIMER takes pride in laying a strong foundation within its learners, helping them grasp and internalize skills in core areas of business such as Business Communication, Financial Management, Marketing, Digital Transformation, Human Resource Management, and Operations and Logistics Management. Our educational offerings encompass a range of programs, including Degree & UG Work Integrated Programs (WIP), PG in Business Analytics, PG in Marketing Management, and PG in Entrepreneurship. AIMER’s unique approach to business education has positioned it among the best MBA colleges in Kerala

The Preparation-Practice-Perform Paradigm

One of the hallmarks of AIMER’s approach to education is the Preparation-Practice-Perform paradigm. While this method is commonly used in professional courses like medicine and law, it’s rarely seen in management education.

Preparation:

In the Preparation phase, students engage in faculty-moderated group discussions, case study analysis, and book reviews, among other activities. This phase sets the foundation for a comprehensive understanding of business concepts.

Practice:

Practice is the second pillar of our approach, where students work in study groups, engaging in role plays, real-time projects, gaming platforms, and business simulations. These practical exercises enhance their skills and problem-solving abilities.

Perform:

Ultimately, success in the business world depends on performance.

places a strong emphasis on the ability to produce results. In business, challenges are rarely presented neatly, but rather as a set of symptoms. Success depends on the ability to identify the right symptoms, understand their root causes, formulate appropriate solutions, and execute them effectively. This execution success hinges on the orchestration of team activities to achieve the desired results.

A Practical Example: Workshop on Financial and Stock Markets

One illustrative example of our unique approach is our workshops on financial and stock markets. These workshops are led by industry experts who own and run successful stock advisory firms, providing students with real-world insights into the financial landscape. In today’s market economy, the behavior of stock prices worldwide is intrinsically linked to business trends, influenced by various factors such as social, political, technological, ecological, and environmental forces. An in-depth understanding of stock market behavior